View campaign insights

Get closer to your fans by viewing insights on the campaign dashboard, including demographics, top referrers and top artists/tracks popular with your audience.

Before you get started

• First, you need to create a campaign

How to view campaign insights

• Navigate to the Campaigns menu
• Search for the campaign you would like insights for
• Hover your mouse over the campaign image to reveal a View Results button. Click View Results. 
• Alternatively, you can click the click the ⋮ icon and select View results
• You'll then be taken to the campaign dashboard
• Click on the Insights tab to view campaign insights.
  

Understand campaign insights

Insights are available in real-time and will start to populate once fans begin registering for the campaign.

• The first two widgets highlight the top fans who have registered for this campaign based on their total spend and attendance of events across your account. *Note that these insights can only be shown if you import ticket sales data, or connect to your ticketing provider.

• The next widget shows the location of registrants. You can view this by City, State or Country (dependant on your selected registration fields for the campaign)

• The next two widgets show the demographic (age and gender) split of your registrants for this campaign.

• The 'Top referrers' widget shows the registrants who have produced the highest number of referrals for this campaign.
• The 'Top artists' widget shows the artists that are most popular with your registrant audience. *Note that this widget can only display insights if fans can connect via Spotify during your campaign.

• The next two widgets show the top tracks and podcasts that are popular with your registrant audience. *Note that this widget can only display insights if fans can connect via Spotify during your campaign. 

Related articles

Create a campaign

Campaign registration fields

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