Domain Authentication

Modified on Wed, 21 Feb at 2:15 PM

Starting from February 1st, 2024, Google has made it mandatory for senders sending over 5K emails per day to Gmail accounts to set up domain authentication. This is to strengthen defences against email spoofing and phishing. To comply with these new requirements, Audience Republic requires customers to set up CNAME and DMARC Records. These records will help ensure your emails are authenticated and will not be flagged as spam or phishing attempts by Gmail.


Domain Authentication is a mechanism that verifies the email from the point of its origin by validating the email sender. It improves your sender reputation and helps make sure your emails stay out of the spam filter. 

An email domain is the part of an email address that comes after the “@” symbol.





How to add Domain Authentication 

  • Step 1: Where are your nameservers hosted? Is this your domian host or website builder
  • Step 2: Go to Account Settings > Domains, please refer to this guide: How to create & authenticate a domain


Step 1: Install the CNAME Records

Check out How to add & authenticate a domain


Example of the CNAME Records:


Example of Installing the CNAME Records on your Host site:



Step 2: Install the DMARC (TXT) record

There should only ever be one DMARC record per domain, and it should have the following format (shown below). If you have an existing DMARC record, then do not replace it, just ensure it starts with the version (v=DMARC1) and specifies a policy. 


Domain

Type

Value

_dmarc

TXT

v=DMARC1; p=none;


Example of DMARC (TXT) Record:



Important points to consider:

  • ⚠️ There should only ever be one DMARC record per sending domain
  • DMARC records can contain additional mechanisms, but at the minimum must specify the version and a policy
  • “v=DMARC1; p=none” is the simplest policy, however your organization may have stricter requirements.


Edit DNS with common Domain Providers

Below are some guides for managing DNS records with popular domain providers. If your provider is not listed, log in to their website and search for help documents or contact customer support.



Step 3: Whitelist IP Addresses

Please whitelist these IP addresses. Noting the 7 new ones and ensuring all 20 are whitelisted. We have opted to add a few more to the pool in advance of the new Gmail / Yahoo updates. Learn More
7 new IP addresses:
  1. 149.72.130.38 
  2. 159.183.131.162
  3. 159.183.133.191
  4. 167.89.126.148
  5. 167.89.109.131
  6. 149.72.199.88
  7. 149.72.198.177

Here is the full list of 20 sending IP addresses for reference: 

  1. 149.72.130.38
  2. 149.72.198.177
  3. 149.72.199.88
  4. 149.72.207.81
  5. 149.72.232.237
  6. 149.72.31.51
  7. 149.72.55.245
  8. 149.72.80.52
  9. 159.183.129.178
  10. 159.183.131.162
  11. 159.183.133.191
  12. 159.183.143.54
  13. 159.183.144.99
  14. 159.183.197.188
  15. 167.89.109.131
  16. 167.89.126.148
  17. 167.89.53.93
  18. 167.89.64.185
  19. 168.245.31.83
  20. 168.245.32.156


*Please note that these steps must be completed before you send your first email otherwise it will put your email reputation at risk.


Still need help?

Contact us at [email protected] 



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