Before you get started

• Make sure you have access to the Audience Manager 

Definitions of Message Filters in the Audience Manager

• Total messages sent: The quantity of messages with the status "sent"
• Total Messages opened: by fans who opened any message
• Total messages clicked: by fans after they had opened and clicked on them
• Sent message: any message that's been "sent"
• Sent message with name: a particular message that has been "sent"
• Opened message: Fans who received any message and opened it
• Opened message with name: Fans who opened a particular message they received
• Clicked message: Fans who clicked on a message
• Clicked message with name: Fans who received a specific message and clicked on it
• Clicked-on link: fans who have clicked on a link within a sent message 

• Didn't open message: recipients who have received at least one message but did not open any messages. This will show fans who were recipients but did not open the message.
• Bounced email: Email messages that bounced and were not delivered to fans' inboxes
• Marked email as spam: Fans who flagged an email they received as spam
• Undelivered messages: messages that were not delivered to fans' inboxes 
• Subscribed to list: recipients who opted-in to a specific marketing list 
• Unsubscribed from list: recipients who opted-out of a specific marketing list 
• Submitted sign-up form: Fans who registered to a sign-up form 
• Facebook Messenger subscribers: Fans who have registered to Facebook Messenger
• Subscribed to channel: Fans who have registered on a specific social media platform
• Suppressed email recipients: Email addresses that are invalid, inactive, or suppressed

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